Recruitment moves fast, and so do the expectations on marketing teams to keep up. Whether you're leading recruitment marketing for your agency or building it from the ground up, you’re expected to deliver stronger campaigns, better digital performance, and tools that help consultants work smarter, not harder.
To show what that looks like in practice, we’ve gathered insights straight from the teams using SourceFlow every day. These are the recruitment marketers and agency leaders who’ve seen measurable impact on their website conversion rates, workflows, and day-to-day delivery.
Jennifer Robinson — Head of Marketing, VHR Global
“I felt like we were progressing as a company, but with the old website, which is the face of the brand, it was always kind of letting us down. Now, I feel like the website is so good. It represents what we're trying to do.”
Before SourceFlow, VHR’s website looked outdated, was difficult to manage, and didn’t reflect the strength of their brand or the quality of their service.
With SourceFlow, the difference was immediate.
The VHR team can now update pages quickly, launch new ideas without developer delays, and rely on a site that integrates cleanly with their CRM. The website now matches who they are as a business and they hear it from clients and candidates too.
Watch how VHR boosted their brand and website experience with SourceFlow.
Kathrin Barnes — Business Support & Marketing Manager, Rize Recruitment
“They helped us tremendously to identify where we are at the moment and where we want to be in the future. I truly believe SourceFlow can help us get there.”
For Kathrin, the impact was beyond a modernized website. SourceFlow provided strategic clarity, helping define where the brand sits today and where it needs to move next. The result is a stronger digital presence built for long-term growth.
The team experience also stood out for Rize Recruitment: knowledgeable, friendly, and genuinely collaborative throughout the process.
See how SourceFlow supported Kathrin’s team to clarify their direction and build for the future.
Kaylyn Nesbeth — Marketing Manager, ERSG
“Using SourceFlow has improved my marketing as it's enabled me to run campaigns end to end seamlessly, get the results that I want and we've gained so many more users on our website as well.”
Kaylyn experienced immediate increase in website traffic and campaign engagement after shifting to SourceFlow. But the biggest value was speed.
The page builder lets her edit, test, and adapt content whenever she needs. No designers, no developers, and no delay. It’s a platform designed for marketers who want to move fast without sacrificing quality.
Watch to see how ERSG runs faster, more flexible campaigns with SourceFlow.
Rebecca Lauder-Fletcher — Head of Marketing, SGI
“I think that it puts the recruitment marketer at the center of everything that it does and the real focus is that the marketer owns that platform…it's just an absolutely smashing platform and tool.”
Rebecca has been with SourceFlow since its early days, watching the platform evolve in features, design, and capability. What matters most to her is ownership. Her team now manages the website independently, adapts quickly, and stays close to performance metrics.
From customer service to functionality, she describes SourceFlow as a platform that grows with you rather than holding you back.
See how SGI gives ownership back to their marketing team through SourceFlow.
A few Lunch and Learn highlights we caught on camera:
Watch the video to see how SourceFlow supports those goals.
If you’re exploring options for recruitment website design, or looking for a more modern, marketer-led way to run your initiatives, hearing from teams already using SourceFlow is a great place to begin.
These stories represent just a few of the recruitment businesses who’ve chosen SourceFlow to strengthen their marketing, websites, and wider go-to-market strategy.
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Explore the platform and see the impact for yourself. Book a demo with SourceFlow today.